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Tropical Street Style by Aloha Babe + influencer Casey Evans

"Tropical Street Style"  ....At least that's what I like to call it.  What I really mean is my swimwear collection has outragiously out numbered any other drawer in my closet so I've been forced to incorporate bikinis with every outfit.  I started investing in tops that can be worn as a bra for layering purposes.  You know those "flowy" bohemian tops with the low cut sides, perfect for wearing a cute printed bikini top.  The Aqua tie back bra top is my favorite!  I do most of my errands in the morning and reward myself with an afternoon beach session right after so it's much easier to wear a bikini bottom under my clothes.  I love the comfort of the...

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HELLO L.A., WE LIKE YOUR STYLE!

HELLO L.A., WE LIKE YOUR STYLE!  What have we been up to?   Hmmm...  Well, we have officially opened our first Showroom in Los Angeles and we are opening it up to the public.. thats right.. all of you! The Showroom is a great way to get to know all of our customers and fans alike, wholesale, press, and retail.   For all of our press and wholesale customers, you'll have a place to come and hang out and sip Rosé while viewing our new collections.  For our retail customers and fans, you'll have a place to come by and try on our current collections, plus shop some of our favorite things in our Pop-in Shop. Available in-store only we'll...

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MIAMI + FLAMINGO GOALS

As Miami Swimweek approaches it's got us thinking of crystal clear water, white sand beaches and pink flamingos.   We would like to take a quick minute and introduce you to our new favorite coffee table book & places to check out while in South Beach.  First off, I know you have seen some of Photographer Gray Malin's work floating about in the insta-verse...if not.. I would like to introduce you to our new favorite book & New York Times Best Seller 'BEACHES' by Gray Malin.  His work is absolutely amazing and no doubt a pop culture phenomenon.  We are loving his latest collaboration with our Floating Swan friends at FUNBOY.        Get 'BEACHES' and find out more...

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RESTING BEACH FACE

It's Summer Solstice Mermaids & it is definitely heating up in LaLaLand!  We have launched our Summer Market to display some of our favorite Trends from some of our favorite Friends in the industry. First up is a local fave!  Our dear friend Alexis from Alexis Jewelry, who has caught the eye of local celebs like Annabeth Gish, Sarah Grafferty, Rachel Roy, and Sports Illustrated Model Genevieve Morton.   And guess what?! Thats right some of Alexis's pieces like her iconic "LALALAND" necklace & Anchor Outline Necklace are available in our Summer Market!   Every Mermaid loves candles... am I right?   We have teamed up with MAME Soy Candles to bring you 3 exclusive Greenlee Swim Scents every ocean...

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EARTH DAY EVERY DAY

EARTH DAY EVERY DAY! That's right!  Earth Month may be over but let's not forget that every day is Earth Day!  We have teamed up again with The Rainforest Partnership by offering a 10% dedication of all online sales of our Green Leaf High Neck Halter & New City Brief to this amazing Organization. Here's a quick link to our Charity Shop so you can check it out!  SHOP RAINFOREST PARTNERSHIP A very special Thanks and Shout Out to Super Babe and Festival Fashion "It-Girl" Rocky Barnes for sporting our Rainforest Partnership High Neck Halter, poolside at the Coachella Music Festival.   And don't you worry.. our new 2016 prints are made from 83% recycled water bottles!  That's 1% more than...

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